Welcome to the home of modern kids Jiu-Jitsu coaching.

Evidence-based tools, strategies, and systems to help you coach with clarity and confidence, while improving retention so your kids program thrives financially.

Welcome to the home of modern kids Jiu-Jitsu coaching.

Evidence-based tools, strategies, and systems to help you coach with clarity and confidence, while improving retention so your kids program thrives financially.

Everything You Need to Coach Kids With Confidence

Whether you want to improve behaviour, manage the mat, design better classes, or coach through play, you’ll find the exact tools and training here!


The AoC Skool Community

A 12-month transformation program and global coaching community.
Get the systems, support, and accountability you need to elevate your kids BJJ program, alongside coaches from around the world who are growing right beside you.

Join the Community 

Mat Management Method

Your blueprint for calm, structured, well-run classes.
Master the routines, behaviour systems, and coaching strategies that make kids listen and classes flow smoothly.



The Mentorship

A personalised coaching experience designed to rebuild your entire kids program.
Work one-on-one with Ellee to create clear systems, improve coaching quality, and develop a program that grows and sustains itself.

Your mentorship includes every AoC resource, Game-Based Coaching, The Mat Management Method, and 12 months free inside the AoC Community.


Game Based Coaching

10 storytelling-based Jiu Jitsu games that make your classes fun, engaging, and instantly better.
Each game is simple to run, easy to implement, and designed to boost skill development through play (CLA)

30 Days. 30 Emails. A Better Kids Program.

Join the mailing list and start improving behaviour, engagement, and retention today.

30 Days. 30 Emails. A Better Kids Program.

Join the mailing list and start improving behaviour, engagement, and retention today.